Our mission$
Vita Cruz is built on story, quality, and feel. Pieces that stay solid. Details that hit different. We don’t overdo it. Vita Cruz makes pieces with solid steals and in our Story.
Clean, intentional, and built to last.Vita Cruz isn’t loud. It’s steady. Solid high quality material, real meaning, and a brand that moves with you day one to whatever’s next in your outfit. Real materials, real care, and real people behind it. Down to the Source.
Vita Cruz makes jewelry that’s calm, clean, and confident. Statement pieces, minus the noise. Built for the ones who move with purpose.Vita Cruz is slow built and steady everything worth keeping.
Behind our Story :
Vita Cruz is legacy work. Est. in 2020 as Bad Habits. After a year a pause was put on the Brand for our best interest during the Pandemic. The stories, memories, even down to the struggle is what motivated the comeback to be better. Losing the people you love the most, makes you feel them in every step of the way of my work. Standing for a brand that reflects that real quality, real meaning, real roots. A hope to inspire someone out there to keep moving forward. Behind everyVita Cruz piece is a story that started with my dad. His name is the foundation, and everything I do is to make sure it memory stays alive. This is more than jewelry it’s remembrance, love, and a future he would’ve been proud of. Losing my Father, I needed something that made me feel close to him again. Vita Cruz became that space. His name, his energy, and his strength are in every move I make. This brand is how I keep him with me and share him with the world. Hope you enjoy!